May 09, 2024  
2012-2013 Chesapeake Catalog 
    
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2012-2013 Chesapeake Catalog [ARCHIVED CATALOG]

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BUS 240 - International Business

3 credits
A study of business operations within an international economic, cultural, and political environment. The student is introduced to exporting and other market entry strategies, foreign exchange, country risk, international marketing, and cross-cultural management. Emphasis is placed on problems and benefits of international business activities. [SPRING] Three hours lecture per week.


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